DP PROFESSIONAL NETWORK MEETING
"Small Business Marketing 101 with Brian Schiller
President of Be As Creative Marketing"
Interested in Marketing Your Business? In this Small Business Marketing 101 session, we’ll break marketing down into plain English, what it really is, what it isn’t, and how small businesses can use it with intention. We’ll start with a layman’s definition of marketing, then explore why a strong brand foundation matters before a single dollar is spent on ads. From there, we’ll clarify the difference between strategy and tactics, how thoughtful execution brings plans to life, and why measurement is essential to understanding what’s actually working. We’ll wrap up by showing how Be As Creative Advertising & Marketing partners with small businesses to build clarity, consistency, and momentum, helping turn ideas into action and marketing into measurable growth.
Wednesday Mar 18, 2026
11:30 AM - 1:00 PM CDT
WEDNESDAY, MARCH 18, 2026
11:30 a.m. - 11:45 a.m. - Arrivals and Networking
11:45 a.m. - 11:55 a.m. - Introductions
11:55 a.m. - 1:00 p.m. - Program
Des Plaines Chamber of Commerce Office
1400 E. Touhy Ave #145
Des Plaines IL 60018
Member Fee: $15.00 Per Person
Jane Hogan
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